"Parents located in the northern part of London wants to find an exceptional and experienced instructor to assist their youngest child on his initial journey to turning into an British gentleman."
Upon seeing this post, you might easily overlook the phrase "first-steps" as just figurative language.
However, it could be the most significant part of this distinctive position posting, as it aims to hire a tutor for a infant.
Numerous of responses have now been sent in since the unnamed family posted their search for the £180k-a-year tutor, who has to be "someone very special".
Over the last few weeks, the post has received attention throughout the press, with several wondering why?
Innovative Idea
The CEO, CEO and founder of an education consultancy, which is assisting the family in their hunt, said that despite first doubt, he considered the idea "visionary", and "advanced".
When he met the family, he noted they understood the unconventional nature of their request, and how immature their son is.
But, they stated that they "preferred not to postpone any longer" to engage a tutor, as they had postponed until their elder sibling was five, and by that point "cultural conditioning had already set in".
What precisely did the family refer to by "cultural leaning"?
It's "everything", Adam responded. "How you eat, the manner you speak".
He stated the elder child had adopted "very nuanced, body language" from the family, and had adopted their cultural norms. The family informed the consultant they hoped to prevent the same situation to happen again with their infant.
The strategy: To engage a UK tutor, who must speak with Received Pronunciation, to shape the baby from the very start.
Subtle Influence
"Much of the development at the start here is rather osmotic," explained Adam.
It's by means of this osmosis that the family are aiming the child will adopt the English characteristics they aim to impart.
He said the tutor needed to be somebody who studied at "the appropriate educational institutions – comparable categories of schools as the family hope to send their son to".
"The instructor just has to be the right kind of person, they'll be performing things they may not realize they're doing, simply by nature," he said.
Money No Object
The family told Adam the successful candidate should ideally also have familiarity of or passion in horse riding, winter sports, creative fields and music so as to inspire the child in a diverse set of passions.
Additionally though, he explained the family desired the tutor to register the child on a range of lessons so the child would be "pony-riding and learning an musical instrument by the time they are about three years old".
In the family's minds, assisting their son grow into a "UK sophisticate" will bring about achievement and open doors.
"Considering the rights and wrongs of that, because it's definitely a social class indicator," he notes.
However, notwithstanding all this guidance in "Britishness", would the child absorb alleged cultural influence from the globally influenced family he lives with anyway?
"Certainly", said Adam. "They understand this may not work, but they've simply adopted the perspective of, 'we should try and we'll proceed as early as we can', because the expense of it is irrelevant," he explained.
Idealistic and Unrealistic
Several in the tutoring industry who share similar reservations.
Another CEO, CEO and founder of a tutoring service, who also offer personal educators, stated that "the process of embracing two identities, or in fact, becoming oneself, is something that must be lived into, not engineered."
He explained that he had moved from the Far East to the Britain at the period of 7 years old, and had been educated knowing and embodying both cultures. He went on to be educated at a prestigious UK institution.
"The notion that an individual can act as a embodiment of UK identity, a person who can possibly impart the attributes of a UK sophisticate onto a 12-month-old child, seems to me naive and impractical," he stated.
"In my experience, employing a distinctly UK tutor from infancy will will not instantly create the result they want.
"I wasn't provided with that kind of mentor, and however I have been privileged enough to enjoy numerous of the situations they aspire for their son."
He continued: "The truth is, cultural identity should not be dictated from the external environment; it must be chosen, and it must originate internally."
Buying Britishness
Certainly, UK identity is something Adam believes can be instructed – and marketed.
"I believe the situation that the international society regards us in this light is something that we should be cherishing|valuing|appreciating